About Us
AustinIMA is a non-profit professional association dedicated to championing innovation in digital marketing to brand marketers, publishers and agencies through educational, networking and association events.
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The O.P.E.N. Imperative : Battling the iCitizen Head OnWhen
Wednesday, August 6th
6:15 p.m. – 8:15 p.m.
Where
UnsubCentral
701 Brazos, Ste 800
Austin, TX 78701
Strategies for Opening Your Brand
Many of today’s best brands are powered by the technologies, traits and trends of the digital channel. Old mass-marketing push tactics are being superseded by the pull of an online population prolifically creating, sharing and influencing each other. The potent pairing of digital notoriety and network effects has given rise to a new cultural authority and demanding consumer: the iCitizen.
Join futurist author Nita Rollins as she explores how radical business imperative emerges from these forces and how you and your business have to open up to consumer involvement in your brand’s messages and offerings. Learn about both the risk and immense rewards of doing so, and how to set a framework to become O.P.E.N. – On-demand, Personal, Engaging and Networked.
Key Take Aways:
• Learn how to frame your brand to be O.P.E.N.
• Become engaged with the new authoritative consumer
• Understand the importance of communities and changing from push to pull marketing for a web-made world Registration
Members: FREE
Non-members: $30/attendee Register Today!
http://www.eventbrite.com/event/142566420 |
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Interactive Strategies '08 |
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We never were good at keeping secrets! 
The Houston Interactive Marketing Association presents the 2nd annual Interactive Strategies (IS) conference: Secrets Exposed. This year's conference will uncover the secrets of interactive marketing that have been kept for so long by industry veterans.
Attendees will learn about the secrets to success for digital media, which includes mobile, video, email, websites, and more. They will take notes on the secretive power of social media and leave with well-kept strategies for search engine optimization.
Come out and join in the South Coast's omg! interactive marketing conference! The best secrets are always the ones that are kept.
September 18th, 2008
9AM - 6PM
Angelika Houston
Bayou Place
510 Texas Avenue
Houston, TX 77002
Get Directions
AustinIMA members can use the promotional code "imarket08" to receive a 20% discount off the registration fee (before August 15th).
Learn more secrets at: www.is-conference.com. Register today! |
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